IT / Digital Solutions
- Social Listening
- Community Panel/Owned Media Marketing & Research
- Biometric: Brain-wave, Heartbeat, Blood-pressure, Sweat, Facial Recognition
- Mobile/Smartphone – Passive data collection and analysis
- Mobile survey/Ethnography – Photodiary, Real time brand contact record, etc..
- Online, FGD/DI
Traditional Solutions
- Market landscape – Market segmentation – Brand positioning
- Market/Industry forecast modeling
- Shopper study – Shop along IDI, IHV IDI
- Clinics/Test drive clinics
- Customer/Consumer Journey studies – IDI or small FGD to define milestone and moments of truth and pain points at customer/consumer’s journey to know/search/find/have interest in/trial/repeat/recommend products/services/brands as well as touch points that influences the customer/consumer journey
- Etc…
Customer Experience / Loyalty study solutions
- Mystery Shopper
- Customer experience evaluation system for multiple touch points (Call center, Store front, Online Web site, Email, Sms, ect.)
- Customer Experience Optimization Study – ID with customer and affiliates, and workshop with employees
- Sales front quality management consultation based on research activities
- Etc…